Go To Great Panes, Kathryn Maloney ©2009
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My feed uploaded and it says
items were inserted!
- Where is Google’s Shopping/Product search? Everyone can use this link to see it:
- If you are in the US, you can also find it either at the top of the Google search results page–see the “Shopping” link, or sometimes it is in the “More” drop down menu. Product results also often show up near the top of regular Google searches as a short list prefaced by “Shopping results for XXXX”.
- You should be able to pull up all your live items by replacing the “GoToGreatPanes” in the following address with whatever you put in as your public display name on step 1 of the tutorial:
- When searchers click on your item in the search results they are taken to the item in your Etsy shop.
- Under the “Last upload date & status” column it will say when the feed uploaded & how many items were inserted right on the main data feeds page.
- Inserted means the item title, description, image and price have been imported from Etsy to Google Base.
- Your items won’t show up in Google’s Shopping/Product searches until their status is published and searchable.
- To check your items status:
Log in to Google Base and click My Products then the Active link, then click show all. There it will tell you when your items are published and searchable. It takes some time for them to change from “published and searchable soon” to “published and searchable”.
- For some it’s just a little while for their items to become “published and searchable”, for others it can take 24 hours.
- Occasionally, items become “published and searchable” and then revert back to “published and searchable soon” on the active items page. Google told me this is a glitch they know of and that your items still are “published and searchable”.
- On the active items page (click My Products then the Active link) you will see columns for:
Expires: Items expire after 30 days, but the expiration date will be extended each time your data feed is updated. If you are using the Etsy RSS method, you can use the scheduler to update automatically.
Impr.: Your items get hits when they show up in search results. (Impressions)
Clicks: Your items gets hits when they when they are clicked on in the search results.
- If you aren’t getting hits either folks aren’t searching for goods like yours through Google Base or:
- Google Base doesn’t use Etsy’s tags now, but will start using the first three tags to create product type values as of December 2009.
- Etsy limits your RSS feed to the most recent 100 items in your Etsy shop, so that’s the most Google Base will get from your feed. Admin said they will be removing the 100 item limit–yay!
- Google Base doesn’t like promotional text, so if your items say something like “free shipping” or “buy one get one free” or descriptions that link to other items, those items might get rejected (left out of the search), but the items without promotional text should still be fine.
- Google Base also doesn’t like certain special characters or descriptions that are written in a word processor and include quotes and apostrophes–see FAQ # 3 for more on that.
- Google doesn’t guarantee your items will always show up when they match the search terms, and they won’t explain their process of selection.
- Just because it didn’t come up when you searched, doesn’t mean it won’t come up when someone else searches.
- Sometimes similar items are left out of the search results.
Missing conditions: Etsy fixed this for us! It means there’s no “new”, “used” or “refurbished” indicator–it was just added to Etsy’s feed so it should not show as an error after your next feed update.
- Missing product type: Categories the way Google Base has defined them doesn’t seem to jibe with Etsy’s feed. There’s nothing you can do about that now, but as of December 2009 Etsy will be using the first three tags to create your product type–choose them carefully!
- Missing weight: An optional attribute that is not in the Etsy feed. (There’s no where in our shop for us to enter a weight, so there’s no way for that to be added your RSS feed.) As far as I can tell, it hasn’t been affecting our search results.
- Editing your feed data directly on Google Base: Every time your feed updates anything you change about your item directly on Google Base will be lost, so adding the condition, product type or weight manually on Google Base is pointless.
- Data Quality–Says “Long Titles”: Google Base likes your item titles to be 70 characters or less.
# 3: My feed processed but shows a 0 items inserted message!