Let's Ets and Google Base

Go To Great Panes, Kathryn Maloney Β©2008, Β©2009

Visit our Etsy shop: GoTo

Google no longer allows individuals selling from venues/marketplaces to upload their own goods to Google Merchant/Base, only site owners can upload goods.

This means that Etsy must upload your items listed on Etsy and the feed you set up for your shop can be deleted as it is no longer functional.

For more info see here:

FAQs for Etsy’s Google Merchant Feed/Syndication

Visit our Etsy Supply Shop: GoToSupplies

101 thoughts on “Let's Ets and Google Base”

  1. Wow, thank you sooo much for this tutorial!
    I had been failing over and over again trying to load my items but I used your ideas and finally got it!

  2. great post, however i did this & i am a bit confused. i keep searching for my products & nothing comes up?

  3. Once your datafeed is processed and approved, it takes a little while for the data to become published and searchable. See the “After the Upload” section, and the second note in the “General Info” section.

    Did you also see the section at the top that says “Getting your items in Google Base is not about getting your products in the regular Google search results” and the details below it about where your items will come up?

  4. Thank you so much for the tutorial. I have a question. I already have a google base acct and use it to feed my products from my website. Do I need another google acct to upload my etsy products or can I have 2 separate feeds on one acct? You say “We have two Etsy shops, so we have two feeds, they are named the same as the files we downloaded”. so do you just add 2 different feeds in the one google acct? Thanks!

  5. Your welcome!

    You need one Google Base account per domain unless you change your account to a “multi-client account”. Since all Etsy shops are on the same domain, you can have several on one account, but your won website can’t be added to your account the way it currently stands.


    We chose to set up a second account, though at the moment I can’t remember why I thought it was better for us. πŸ™‚

  6. Saw a link to this site on the CCCOE Flickr group. I’d tried GoogleBase a couple years ago, but didn’t stick with it … so thought I’d give it another shot now.

    Thanks for the EXCELLENT instructions!!

  7. Thank you so much for this invaluable information!
    It was so easy to follow – I got lost right away when trying to follow another’s instructions.

    Thank you much πŸ™‚

  8. Oh, wow! This is so good to know! Thank you! I’m just getting my new Etsy shop up and running, and this is was really helpful.

  9. Thanks so much! Instructions worked like a charm – very easy to understand and do. Thanks for taking the time to share with us!

  10. Thank you so much for this super tutorial! It certainly made it so easy to upload my paintings! Now I shall hope for the sales!!

  11. actually, I just checked and it didn’t work after all – it said: “the domain of this URL doesn’t match the domain registered on the Settings page of this account.”

  12. Thanks so much for the tutorial! I have never understood Google Base before, but with your great tutorial I understand how to upload my items to google base!!

    Thanks again!

  13. Thanks so much for the fantastic help. I had tried to place my shop items in google feed one at a time and had never gotton them all in there. Now they are all there and in one simple try, thanks to your fantastic detailed step by step help. Again, Thank You!!

  14. Thank you so much for making all this make sense! I followed your wonderful instructions and it all worked!!

    It all made great sense and was very logical in its explanation.

    Many thanks indeed!

  15. Thank you so much for this tutorial. I had no idea this even exsisted. And you made it so easy to do. I dont think I would have figured it out on my own lol. Thank you very much

  16. Thanks SOOOOOOOOO much. I don’t think I would have ever figured all of this out without this helpful tutorial.

    Thanks again!

  17. WoW! Thanks so much. Worked great, it did take like 5 hours for all my stuff to be searchable, so be patient.
    I have a question tho. If I make a sale and then relist will that item no longer come up in a search? What if I just relist? Thanks πŸ™‚

  18. Either the sold item will come up or it will be removed–I’m not sure.

    Each Etsy item has a unique id number, so relisting won’t keep it in the search results, but if it has the exact same name as the sold item there will be a link to the active listing at the top of the sold item page on Etsy, you know, if the item isn’t removed by Google when sold…

  19. Thank you so much! I have done this once before, but couldn’t find the instructions I used. I searched the Etsy Forums and found your very comprehensive and easy to follow instructions. You are a life saver! Again, thank you so much!

  20. dancing tree–Did it still come up in Google’s “Shopping” results when you relisted a sold item? Google Base uploads are only for the “Shopping” search results, not regular Google searches–those are automatic as the Google bot crawls the web.

    If you just renew a currently live item in your shop it keeps its hearts. If you relist a sold item it doesn’t, but they still have the heart to the sold item.

  21. ~ Admin~ Yes! It came up in the shopping results when I relisted an item that didn’t sell, and also when I sold an item and relisted. However, the sold item links to the sold items page, not the new listing. ~Thanks~ D πŸ™‚

  22. I’m in the middle of processing right now. Your information is great and so easy to follow! Wish me luck and thank you so much!!

  23. Thanks, I was able to follow your instructions easily. I have a questions about the RSS feed. You said you can’t use the scheduler to automatically update items with Etsy’s RSS function because it doesn’t have the item prices.

    A few weeks ago I found a forum post where there were instructions on how to get a shop RSS feed with photos. I did it for my shop and it has the price of the item in it as well as images.

    Here’s the link: http://www.etsy.com/forums_thread.php?thread_id=5913177

    I’m interesting in using it to try the scheduler but after poking around in Google base I can’t seem to find it. Any ideas?

  24. Shanna–thanks for the tip! I gave it a shot but the file failed. While the RSS function showed nicely for the page it was displayed on, it didn’t pull all the right information the right way for Google Base to use it.

    As for the scheduler–it’s just above the manual upload file link for the data feed.

  25. Great post. I struggled so much at first getting my items into Google Base. Finally I got it to work for my Etsy shop, still can’t get it to work for my website but I’ll worry about that another day! πŸ™‚

  26. Amazing information, so easy to follow. Thank you so much for taking the time to help us out with this.

  27. I’ve tried without success for months to do this — thanks for such a clear tutorial! I’m going to give it another shot after dinner.

  28. Thanks so much! I just stumbled across this in the Etsy forums, I had never heard of Google Base before. I just signed up and your instructions made it very easy. Thanks for the link to the LetsEts site too!

  29. Thanks for the great Tutorial-I did it last night and it worked perfectly. One question-after the 30 days it says to renew-do you go all the way back and start with letsets.com?
    Thanks again-GREAT!

  30. You’re welcome!

    To renew your items

    This can be done before the 30 days are up too, like when you’ve added a few new items to your shop, it will extend the length of items currently in Google Base

    1. Get a new download from Let’s Ets.
    2. Log in to Google Base and upload the new file.

  31. just wanted to say thanks, i kept having the upload failed. when i followed your instructions it worked. thanks.

  32. Excellent tutorial. I did my feed upload last month with no problems, but now it’s failing no matter what I do. Is this due to Etsy’s new RSS feed announcement this morning? THANKS in advance!

    ~~Lisa of TinkerAndPo

  33. Lisa–see the purple text that’s at the top of the post–hopefully Let’s Ets will update their site soon!

  34. I received an email from googlebase:
    Note that Product Search truncates display names longer than 20 characters. Does that mean I have to change all the titles of all my items sold on Etsy to only 20 characters in order to download them to googlebase. I can’t find that info on googlebase and thought you might know. I have not had this message the last three times I downloaded to googlebase. Thank you for any info on it you may have.

  35. As far as I know that just means they will only show the first 20 characters, so make those useful!

    I received an email from them myself this week–a similar message about the length of my account name. (I had our web page address and business name listed.)

  36. Thank you so much. I will go in and change all my listed items (over 200 of them) though I am still confused.

    In google search are the tags taken from the title as well as the tags within the etsy body of the product? Or just the title?

    If I were searching for a stained glass item, that alone is 13 characters……not enough to describe the actual item.

    If you can help me with this, it will make it easier to change my lsitings.

    Thank you,

  37. This is fantastic information especially for a newbie like me selling on Etsy. Thanks so much for the easy step-by-step instruction on how to set up Let’s Ets & Google Base!!!

  38. Why do I get an error page when I enter my etsy ID in the text box? Because of this I can’t even fetch my items. Thanks in advance for any help.

  39. Audrey–sometimes it’s just a glitch and you have to try again. The first time I used your id it failed, but the second time it worked.

    Ellen–Let’s Ets doesn’t upload tags from your listings, just titles and descriptions (and prices and photos).

  40. I’m so glad I found your instructions after being frustrated with following GB directions. All your posts contain invaluable information. Most of all, thanks for sharing.

  41. Thanks you soooo much for your wonderful step by step instructions. It made it so easy for me to get my google base up and running. When I decided to start an Etsy shop I had no idea what all was involved with everything. I have found it a bit over whelming, not to mention finding out I’ve half done things when I thought I was finished. I see that I am not the only one who feels that way. Your tutorial just made my life lots easier!

    Thanks so much!

  42. This is a great information for all of us etsians. I have one question though. Under uploads where it says schedule, do I need to edit it? and what shell I put for url of file?
    Thanks for your help!

  43. Hi,
    I keep receiving an error message on the Lets Ets site – You’ve entered an invalid store name. Please try again – any idea on how to fix that? I did register for Google Base.


  44. Jan–it worked fine with your Etsy name for me. (Not the whole shop address, just your Etsy ID.) Maybe it was a temporary glitch?

    Have you seen the new Etsy RSS method that you can set to update automatically?

    Etsy RSS and Google Base

  45. I’ve been selling on Etsy for almost two years and i am just learning about Google Base!!

    I found this awesome tutorial in Etsy Forums and just in time as I was scratching my head about how to Register my data feed! Ha;-)

    Thanks so much GoTo..this is a great resource for anyone! I will refer your blog on my blog so folks can come and learn as well.


  46. I can’t thank you enough for this FANTASTIC tutorial on how to place your shop items in Google Base in order to make them searchable on Google.

  47. Your instructions are wonderful, but I’m so frustrated! The first time I did this, it worked fine, but I just tried to do it again to update, following the same instructions, and it keeps saying “Failed–no items were live.” Any suggestions? I’m tearing my hair out!

  48. The link it gave me for the manual upload has nothing to do with my shop–it is for a different completely unrelated website about networking, email, etc. I did the steps twice and got the same link from the upload.

    Not sure what to do next.

  49. I don’t know what page you got to, but I recommend trying the newer method linked to just above this tutorial–the “Etsy RSS and Google Base” method.

    **Be sure to start from Step 1 of that tutorial as some account setting need to be changed.**


  50. Hello , Thank you for all you have taught us with this site. You have helped so many of us:).
    I see a notice that lets ets is having a error . I have been trying to update since 6/3/09 and google pane is just not having it. lol. Diana

  51. I was so glad to find this blog post to solve my feed problem. It was the USD that ETSY added to it that caused the problem. Million thanks!

  52. You’re welcome everyone!

    SweetwaterGifts–Be sure to read the Stop–Please read first section above before trying again with Let’s Ets!

  53. Help me!! I followed your tutorial to set this up, and it worked great. Two days later, an error came up, and I don’t know how to fix it. It says my deliminater in the feed doesn’t match the specifications. I’ve gone back through your instructions and haven’t been able to fix anything or find out what’s wrong. Any ideas? If you have any idea, I would so greatly appreciate it if you shot me an e-mail.

    Thank you so much!!!

    1. Jaclyn–Are you still using Let’s Ets? If so, I highly recommend switching over to the Etsy RSS method. It will update your items automatically with the scheduler.

      If you want to trouble shoot the current issue, see FAQ # 3.


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