We've been spoiled!

Go To Great Panes, Kathryn Maloney ©2010

Two of our fellow Etsians have featured us in treasuries this week and I’m thrilled to share their beautiful collections with you. Thanks so much to archeress and cindylouwho2 for featuring our stained glass!

They’ve included the Medieval Sun made by me and Roswell (a friendly neighboring galaxy alien) made by my husband Dan:

Click images for a larger view

Etsy Forum goes on Spring Break!
Kicking back and enjoying the spring sunshine in the tropics…

and

It Came From Outer Space
A few of my other world favourites.

Go To Great Panes, Kathryn Maloney ©2010

Disappearing Syndication Link on Etsy


Go To Great Panes, Kathryn Maloney ©2010
This post is copyrighted–you do not have permission to repost this content elsewhere but you are welcome to link to it if you’d like to share the information.

Lots of folks have noticed the syndication link appearing & disappearing from their Etsy shop in the last day bacause of some work the admin have been doing on the site. Here’s some basic info about that:

Appearing/Disappearing Syndication Link:

  • Having the link in Your Etsy doesn’t mean you are syndicated unless you clicked it and it said your syndication is active.
  • Deactivating/activating your items won’t change the status from pending to active, it only helps once your status is active.
  • Some sellers, like myself, have had the syndication link go missing, yet we are still syndicated. If you missing the link and want to check your status, see here: Etsy has Started to Syndicate Shops

More info about syndication:

Google uses robots (spiders) to follow links from page to page (crawl the web) to index sites to use in their regular search results. ( http://www.google.com ) The majority of shoppers come through Google’s regular search.

Syndication is only for Etsy uploading our items to Google Merchant Center to get into Google’s special shopping/product search ( http://www.google.com/products ), and all shops will eventually have it (you don’t need to do anything to get it).

Etsy has been rolling it out in stages to sellers since December, see the second link for basic info about Etsy’s syndication & to find out if you are syndicated.

What is Google Base/Merchant?
http://www.gotogreatpanes.com/blog/2009/02/15/what-is-google-base

FAQs for Etsy’s Google Merchant Feed/Syndication
–includes vacation mode info!
http://www.gotogreatpanes.com/blog/2009/12/06/faqs-about-the-etsy-gm-feed

Go To Great Panes, Kathryn Maloney ©2010
This post is copyrighted–you do not have permission to repost this content elsewhere but you are welcome to link to it if you’d like to share the information.

Little Known Fact about Vacation Mode & Your Etsy Shop's Syndication


Go To Great Panes, Kathryn Maloney ©2010
This post is copyrighted–you do not have permission to repost this content elsewhere but you are welcome to link to it if you’d like to share the information.

Special thanks for flandersfield for sharing this important info with me so I could share it with you!

When you put your Etsy shop in vacation mode your items are removed from Etsy’s syndication feed which removes them from Google’s special Shopping/Product Search (as they should be, since Google only wants items currently available in Google Shopping).

When you bring your shop out of vacation mode your currently listed items won’t be placed back in the feed automatically. You’ll need to re-enable your current stock for upload to get them back on Google’s Shopping Search, see here for OhFaro’s quick tip to enable your items.

All items you list, renew, relist or edit will still be added automatically once you are out of vacation mode, this is just about items you had listed when you put your shop in vacation mode.

There does seem to be another small downside to going in to vacation mode besides your items being pulled from Google Shopping & the hassle of re-enabling:

When the new feed from Etsy was coexisting with the RSS feeds sellers had done themselves, items in the older feeds (RSS done by sellers) were coming up close to the top of the search results and the newer feed (Etsy’s syndication) were coming up later in the results for the very same listings. This leads me to believe that older feeds have a little more weight for better search results.

When you go in to vacation mode and come back out, you delete your old sub-account syndication feed and get a new one which might result in less-good results in Google Shopping searches.

That also means if you’ve bookmarked search results for your old author id, you’ll need to update it with your feed’s new author id when you come out of vacation mode or it won’t show you the items you currently have in Google Shopping.

Warning: There’ve been several syndicated sellers who used vacation mode and cannot get their shop back in to syndication even after re-enabling their items. Admin LisaJune has said that this is not happening to all sellers who have used vacation mode, it’s on an individual basis and that you should contact admin for help getting it fixed–here’s where you can find her post: http://www.etsy.com/forums_thread.php?thread_id=6498948&page=16&#post-50567894

I am hoping it’s a temporary bug that the admin will fix, but if you’re only going to need it for a few days it may be better just to put a notice in your shop, avatar and message to buyer for now.

Go To Great Panes, Kathryn Maloney ©2010
This post is copyrighted–you do not have permission to repost this content elsewhere but you are welcome to link to it if you’d like to share the information.

Image Cropping for Etsy

Bats from GoTo's Etsy shop

Go To Great Panes, Kathryn Maloney ©2010
This post is copyrighted–you do not have permission to repost this content elsewhere but you are welcome to link to it if you’d like to share the information.

Been wondering how to get images that look good in both the gallery and list view on Etsy?

For the perfect Etsy image you need an image with a 1.25 to 1 ratio, with the important part of your image in the center left to right, leaving .125 of the left and right sides without any necessary content.

What does that mean?

A small example–because it is easy to see the ratio in small numbers:

1.25 to 1.00 ratio:
125 pixels wide by 100 pixels high

Unnecessary content area:
12.5 pixels on each side that don’t have necessary content

What does that look like?

Here’s a blue & white image that is 125 pixels wide by 100 pixels high.

Blue & White Example
+
12.5 pixels wide white bar
100.0 pixels wide blue square
_12.5 pixels wide white bar
125.0 pixels wide

The blue square portion is 100 pixels wide by 100 pixels high, centered in the image left to right. Everything in the square will be visible in gallery or list view thumbnails.

On each side of the square is a white bar that is 12.5 pixels wide–consider that the unnecessary content area. Anything that falls into those bars won’t be seen in list view thumbnails, but will show in gallery view.

In these images the areas with the dotted lines show you what will be cut off the picture in list view:

125 x 100 pixels

125 by 100

570 x 455 pixels
(This is the new smallest image width for Etsty as of 8/2010)

Click image to see at 570 x 455 pixels
570 by 455

700 x 560 pixels

Click image to see at 700 x 560 pixels
Click for 700 by 560

Your “blue square area” will always be a square based on the height of the image, and you want the blue square centered left to right.

Examples of images with this ratio: Unnecessary content area on each side:

570 wide by 455 high
(Etsy’s minimum width for images)
57.5 pixels
600 wide by 480 high 60 pixels
700 wide by 560 high 70 pixels
800 wide by 640 high 80 pixels
900 wide by 720 high 90 pixels
1000 wide by 800 high
(Etsy’s maximum for the longest side of images is 1,000 pixels*)
100 pixels

*Very important info about over-sized images here: Google Shopping & Large Images

The sides: To find how many pixels you need to leave without important content for other image sizes, just subtract the height from the width and divide by 2:

570 wide by 455 high:
570-455=115
115÷2=57.5
57.5 pixels on each side
1000 wide by 800 high:
1000-800=200
200÷2=100
100 pixels on each side

If your images are already cropped and don’t meet the 1.25 wide to 1 high ratio, you can edit them in your photo editor to fit by adding white space around the image to create an overall image with the right dimensions with the important part in the “blue square area”. It’s only really important for the first image in a listing since that’s the one folks will see in search results.

Need more help? Join us in this forum thread (opens in a new tab/window):

http://www.etsy.com/forums_thread.php?thread_id=6489290

Go To Great Panes, Kathryn Maloney ©2010
This post is copyrighted–you do not have permission to repost this content elsewhere but you are welcome to link to it if you’d like to share the information.